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What this site is — and what it refuses to be.

This is a field journal about making AI actually work inside small businesses that sell, source, or operate across borders. Every article is grounded in a live implementation — mine. When something failed, the failure is the article.

What you will not find here: tool roundups, AI news commentary, or advice from someone who has never had to answer a client's phone call when the system broke.

Read these three first

  • Why Most "AI Employees" Die After the Demo — the seven production failure modes.
  • From RFQ Email to Qualified Lead (coming soon) — a complete workflow teardown.
  • A Real Cost Breakdown of an AI Sales Assistant (coming soon) — actual invoices.

New field note roughly once a week. The newsletter is the reliable way to get them.